Jiayi Chen

LEGENDARY INTERVIEW

Design Legends ("DL") had the distinct honour to interview legendary designer Jiayi Chen ("JC") for their original perspective and innovative approach to design as well as their creative lifestyle, we are very pleased to share our interview with our distinguished readers.

DL: Could you please tell us a bit about your design background and education?

JC : Certainly! I am currently an UI/UX Designer at Toyota Motor North America. My journey as a designer began with a deep-rooted passion for automobiles and technology. Growing up, I was fascinated by the intricate designs of cars and the seamless integration of technology within their interiors. This early interest sparked my curiosity about the intersection of design, user experience, and technology in the automotive industry. I pursued my education in Interactive Design, earning a Master's degree from the Savannah College of Art and Design (SCAD) and a Bachelor's degree in Digital Media. These academic experiences equipped me with a solid foundation in design principles, user experience research, and digital media technologies. During my studies, I had the opportunity to collaborate on various design projects, including user interface design for automotive applications and interactive experiences. These hands-on experiences allowed me to explore different facets of design and hone my skills in creating intuitive and engaging user interfaces. Additionally, I conducted in-depth research projects for companies like Ford Motor Company, focusing on optimizing user experiences for digital platforms. This practical experience deepened my understanding of user-centered design methodologies and the importance of empathizing with end-users throughout the design process. Overall, my education in Interactive Design provided me with the tools and knowledge necessary to embark on a fulfilling career in automotive UI/UX design, where I could blend my passion for cars with my expertise in creating seamless digital experiences for users.

DL: What motivates you to design in general, why did you become a designer?

JC : My motivation to design stems from a combination of passion, curiosity, and a desire to make a positive impact on people's lives. From a young age, I've been captivated by the world of design, particularly in the automotive realm. The prospect of shaping the future of transportation and enhancing the way people interact with technology within vehicles has always been incredibly inspiring to me. Becoming a designer was a natural progression for me, fueled by a deep-rooted interest in automobiles and a fascination with user experience design. I was drawn to the idea of using my creativity and technical skills to craft innovative solutions that seamlessly integrate form and function, ultimately improving the way users interact with products and systems. Moreover, design allows me to channel my creativity and problem-solving abilities into tangible solutions that address real-world challenges. Whether it's creating intuitive user interfaces for in-car multimedia systems or envisioning immersive experiences for augmented reality displays, I find fulfillment in the process of bringing ideas to life and shaping the future of automotive design. Ultimately, the opportunity to blend my passion for technology with my love for design, coupled with the potential to positively impact the lives of others, serves as a driving force behind my career as a designer.

DL: Did you choose to become a designer, or you were forced to become one?

JC : I wholeheartedly chose to become a designer. It was a decision driven by my passion for creativity, technology, and the desire to make a meaningful impact through design. From a young age, I was deeply fascinated by the world of design, particularly in the realm of automotive design and user experience. This passion led me to pursue education and career opportunities in the field of design, where I've been able to channel my interests and talents into meaningful projects and collaborations. Designing isn't just a profession for me; it's a calling that allows me to blend my interests and skills in a way that feels truly fulfilling.

DL: What do you design, what type of designs do you wish to design more of?

JC : I specialize in automotive UI/UX design, focusing on creating intuitive and immersive experiences for users within vehicle interiors. My expertise extends to designing digital interfaces for center stack infotainment systems, digital clusters, rear-seat entertainment systems, and augmented reality heads-up displays. While I thoroughly enjoy automotive design, I'm also keen on exploring opportunities to expand my design horizons. I'm particularly interested in delving deeper into the realm of emerging technologies such as autonomous vehicles, electric mobility, and smart city infrastructure. Additionally, I'm passionate about incorporating sustainability and eco-friendly design principles into my work, aiming to contribute positively to environmental conservation efforts through innovative design solutions.

DL: What should young designers do to become a design legend like you?

JC : To become a design legend takes dedication, perseverance, and a continuous pursuit of excellence. For young designers aspiring to make their mark in the industry, I would advise focusing on honing their craft, staying curious, and never ceasing to learn and evolve. It's essential to embrace challenges as opportunities for growth, seeking inspiration from various sources, and cultivating a deep understanding of both traditional design principles and emerging technologies. Furthermore, fostering strong communication skills and collaboration abilities is crucial, as design is often a collaborative effort that requires effective teamwork and the ability to articulate and justify design decisions. Additionally, maintaining humility and a willingness to listen and learn from others' perspectives can further enrich one's design journey. Ultimately, becoming a design legend isn't just about individual achievements but also about making meaningful contributions to the field and leaving a lasting impact on the world through design innovation and creativity. It's a journey that requires passion, hard work, and a genuine commitment to making a difference.

DL: What distinguishes between a good designer and a great designer?

JC : The distinction between a good designer and a great designer lies in several key areas. While both may possess technical skills and creative abilities, great designers often demonstrate exceptional qualities that set them apart: Vision and Innovation: Great designers have a unique vision and the ability to innovate, pushing boundaries and challenging conventions. They not only solve existing problems but also anticipate future needs and trends, creating designs that inspire and resonate with people. Attention to Detail: Great designers pay meticulous attention to detail, ensuring that every aspect of their designs is thoughtfully considered and executed. They understand that small details can make a significant difference in the overall user experience and aesthetic appeal. User-Centric Approach: Great designers prioritize the needs and preferences of the end-users, placing a strong emphasis on user-centric design principles. They empathize with users, understand their behaviors and motivations, and design solutions that address their pain points and enhance their lives. Adaptability and Versatility: Great designers are adaptable and versatile, capable of working across different mediums, industries, and design disciplines. They embrace change and continuously seek new challenges, leveraging their diverse skill set to tackle complex problems from multiple angles. Leadership and Collaboration: Great designers exhibit strong leadership skills and the ability to collaborate effectively with multidisciplinary teams. They can articulate their vision, inspire others, and foster a collaborative environment where everyone's contributions are valued and respected. Ultimately, while technical proficiency is essential, it is the combination of vision, creativity, empathy, adaptability, and leadership that distinguishes a good designer from a truly great one.

DL: What makes a good design a really good design, how do you evaluate good design?

JC : A good design becomes a really good design when it successfully fulfills its intended purpose while also exceeding expectations in several key areas. Here are some factors that contribute to making a design truly exceptional: Functionality: A good design should be highly functional, effectively addressing the needs and requirements of its users. It should be intuitive to use, efficient in its operation, and capable of solving specific problems or fulfilling desired tasks. Aesthetics: Visual appeal plays a crucial role in design. A really good design not only functions well but also looks visually pleasing. It balances form and function, incorporating elements of beauty, symmetry, and harmony to create a captivating aesthetic experience. Usability: Usability refers to the ease with which users can interact with a design to achieve their goals. A really good design prioritizes usability, minimizing complexity and cognitive load while maximizing user satisfaction and efficiency. It anticipates user behaviors and preferences, offering intuitive navigation and clear feedback. Innovation: Truly exceptional designs often push the boundaries of innovation, introducing new ideas, technologies, or approaches that challenge the status quo. They embrace creativity and originality, breaking free from conventional norms to offer fresh perspectives and groundbreaking solutions. Emotional Impact: A good design evokes emotions and connects with its users on a deeper level. Whether through storytelling, symbolism, or sensory experiences, a really good design resonates emotionally, leaving a lasting impression and forging meaningful connections with its audience. Sustainability: In today's world, sustainability is an increasingly important aspect of design. A really good design considers its environmental impact, prioritizing eco-friendly materials, energy efficiency, and sustainable practices to minimize harm to the planet and promote long-term sustainability. Adaptability: A great design demonstrates adaptability, remaining relevant and effective across different contexts, environments, and user needs. It anticipates future changes and challenges, offering flexibility and scalability to accommodate evolving requirements and preferences. When evaluating a design, I consider these factors holistically, assessing how well the design performs in each area and the overall impact it has on its users, stakeholders, and the broader community.

DL: What is the value of good design? Why should everyone invest in good design?

JC : Good design holds immense value across various domains and industries, offering numerous benefits to individuals, businesses, and society as a whole. Here are several reasons why investing in good design is crucial: Enhanced User Experience: Good design prioritizes the needs and preferences of users, resulting in products, services, and environments that are intuitive, enjoyable, and engaging to interact with. By focusing on usability, accessibility, and aesthetics, good design fosters positive user experiences, leading to higher satisfaction, loyalty, and repeat business. Competitive Advantage: In today's competitive marketplace, good design can set businesses apart from their competitors. Well-designed products and brands stand out in crowded markets, attracting attention, driving sales, and building strong brand loyalty. By investing in good design, companies can gain a competitive edge, differentiate themselves, and establish a distinct identity in the minds of consumers. Increased Efficiency and Productivity: Good design streamlines processes, eliminates unnecessary complexities, and enhances efficiency across various workflows and systems. Whether in product design, user interfaces, or organizational structures, well-designed solutions optimize performance, minimize errors, and boost productivity, ultimately saving time and resources. Innovation and Creativity: Good design fosters innovation and encourages creative thinking. By challenging conventional norms and exploring new ideas, designers can push the boundaries of what's possible, driving progress and inspiring positive change. Design-led innovation leads to breakthroughs in technology, business models, and social impact, driving growth and advancement in diverse fields. Emotional Connection and Brand Loyalty: Good design has the power to evoke emotions, create memorable experiences, and forge deep connections with users. Brands that invest in good design can build strong emotional bonds with their audience, fostering trust, loyalty, and advocacy. By aligning design with brand values and aspirations, companies can cultivate lasting relationships and drive long-term success. Sustainable Solutions: In an era of environmental awareness and sustainability, good design plays a crucial role in creating eco-friendly products, services, and systems. Sustainable design principles prioritize resource efficiency, waste reduction, and environmental responsibility, helping to minimize ecological footprint and promote a more sustainable future for generations to come. Overall, investing in good design yields tangible benefits across all aspects of business and society, driving growth, innovation, and positive impact. Whether in product development, branding, or organizational strategy, the value of good design cannot be overstated, making it a wise investment for individuals, businesses, and communities alike.

DL: What would you design and who would you design for if you had the time?

JC : If given the time, I would love to design futuristic recreational vehicles (RVs) that redefine the concept of mobile living. These RVs would seamlessly blend cutting-edge technology, sustainable practices, and luxurious amenities to offer travelers unparalleled comfort, convenience, and adventure on the road. My vision for these future RVs would encompass several key aspects: Smart Integration: Integrating advanced smart technology into every aspect of the RV experience, from intelligent navigation systems and energy-efficient appliances to customizable ambient lighting and automated climate control. By harnessing the power of IoT (Internet of Things) and AI (Artificial Intelligence), these RVs would adapt to the needs and preferences of their occupants, providing a personalized and intuitive travel experience. Sustainable Design: Prioritizing sustainability and eco-friendliness in all aspects of design and construction, these future RVs would incorporate renewable energy sources, such as solar panels and wind turbines, to minimize reliance on fossil fuels. Additionally, eco-friendly materials and construction methods would be used to reduce environmental impact and promote sustainability throughout the vehicle's lifecycle. Modular Flexibility: Offering modular and customizable interior layouts that adapt to the diverse needs and preferences of travelers. From flexible living spaces and convertible furniture to modular storage solutions and expandable floor plans, these RVs would provide versatility and adaptability for different travel scenarios, whether solo adventures or family road trips. Immersive Experience: Creating immersive and engaging environments within the RVs through innovative design features, such as panoramic windows, multimedia entertainment systems, and augmented reality interfaces. By blurring the boundaries between indoor and outdoor spaces, these RVs would offer travelers a truly immersive and unforgettable journey. Luxury and Comfort: Elevating the RV experience with luxurious amenities and creature comforts, including premium furnishings, state-of-the-art entertainment systems, spa-like bathrooms, and gourmet kitchens. By prioritizing comfort and relaxation, these future RVs would redefine the notion of luxury travel on the open road. Overall, my goal would be to design RVs that not only provide practical and efficient transportation but also serve as luxurious retreats and inspiring spaces for exploration and adventure. By combining innovation, sustainability, and luxury, these future RVs would offer travelers an unparalleled experience of freedom, discovery, and connection with the world around them.

DL: What is the dream project you haven’t yet had time to realize?

JC : The dream project I have yet to realize is the development of a solar-powered RV that seamlessly integrates renewable energy technologies to offer sustainable and off-grid travel experiences. This innovative RV would harness the power of the sun to provide clean and reliable energy for all onboard systems, allowing travelers to explore remote destinations without relying on traditional fuel sources. Here are some key features and aspects of this dream project: Solar Integration: The RV would be equipped with high-efficiency solar panels integrated into the vehicle's exterior surfaces, such as the roof and sides, to maximize solar energy capture. These solar panels would generate electricity to power the RV's appliances, lighting, HVAC systems, and onboard electronics. Energy Storage: To ensure continuous power supply, the RV would incorporate advanced energy storage solutions, such as lithium-ion batteries or hydrogen fuel cells, to store excess solar energy for use during periods of low sunlight or nighttime travel. This energy storage system would provide sufficient power autonomy for extended off-grid adventures. Sustainable Design: Emphasizing sustainability and eco-friendliness in all aspects of design and construction, the solar-powered RV would feature energy-efficient appliances, eco-friendly materials, and waste reduction measures to minimize environmental impact. Additionally, the vehicle's lightweight and aerodynamic design would enhance energy efficiency and driving range. Off-Grid Capability: With its renewable energy infrastructure and energy storage capacity, the solar-powered RV would offer true off-grid capability, allowing travelers to explore remote and environmentally sensitive areas without the need for external power sources. This capability would enable sustainable and eco-conscious travel experiences in harmony with nature. Smart Technology: Leveraging smart technology and connectivity features, the RV would offer advanced monitoring and control capabilities, allowing travelers to optimize energy usage, monitor system performance, and remotely manage onboard systems via mobile devices or smart home interfaces. This intelligent system would enhance user convenience, energy efficiency, and overall travel experience. Overall, my dream project of creating a solar-powered RV represents a convergence of my passion for sustainable design, innovative technology, and adventurous travel. By harnessing the power of the sun, this eco-friendly RV would empower travelers to explore the world responsibly while enjoying the freedom and flexibility of off-grid living.

DL: What is your secret recipe of success in design, what is your secret ingredient?

JC : If I were to distill my recipe for success in design down to a single secret ingredient, it would be passion. Passion fuels every aspect of my design journey, from the initial spark of inspiration to the meticulous crafting of each detail. It ignites my creativity, drives me to push boundaries, and fuels my relentless pursuit of excellence. Passion is what keeps me motivated and dedicated, even in the face of challenges and setbacks. It fuels my curiosity and thirst for knowledge, driving me to constantly learn, grow, and evolve as a designer. It infuses my work with authenticity and emotional resonance, creating designs that resonate deeply with users and clients alike. But passion alone is not enough. It must be complemented by discipline, perseverance, and a willingness to embrace failure as an opportunity for growth. It requires dedication to honing my skills, mastering my craft, and staying attuned to emerging trends and technologies. It demands a commitment to collaboration, open-mindedness, and continuous improvement. Ultimately, passion is the secret ingredient that infuses my designs with meaning, purpose, and impact. It is the driving force behind my quest to create transformative experiences, solve complex problems, and leave a lasting legacy in the world of design.

DL: Who are some other design masters and legends you get inspired from?

JC : Drawing inspiration from design masters like Don Norman, I'm deeply influenced by their groundbreaking work in human-centered design and usability. Norman's emphasis on the importance of user experience and his seminal book, "The Design of Everyday Things," have profoundly shaped my approach to design. Additionally, luminaries such as Dieter Rams, with his timeless principles of good design, and Jonathan Ive, for his transformative work at Apple, serve as constant sources of inspiration. Their ability to blend form and function, simplicity and innovation, continues to inform and elevate my own design practice. Moreover, I'm inspired by the trailblazing work of Zaha Hadid in architecture, Philippe Starck in product design, and Paula Scher in graphic design. Each of these visionaries has left an indelible mark on their respective fields, pushing boundaries and redefining what's possible in design. By studying the diverse perspectives and groundbreaking achievements of these design masters, I'm continually inspired to innovate, challenge conventions, and strive for excellence in my own work.

DL: What are your favorite designs by other designers, why do you like them?

JC : One of my favorite designs by other designers is the Nest Learning Thermostat. What I admire most about this design is its seamless integration of technology and user experience to create a product that's not only functional but also aesthetically pleasing. The Nest Thermostat's sleek and minimalist design immediately catches the eye, blending effortlessly into any home environment. Its innovative features, such as learning the user's preferences over time and adjusting temperature settings accordingly, showcase the power of smart technology to enhance everyday living. Moreover, the intuitive interface and user-friendly controls make it incredibly easy for anyone to use, regardless of their technical expertise. The thoughtful attention to detail, from the smooth rotating dial to the crisp display, reflects a deep understanding of user needs and preferences. Overall, the Nest Thermostat exemplifies the intersection of great design and cutting-edge technology, demonstrating how design can enrich our lives by making everyday tasks simpler, more efficient, and more enjoyable.

DL: What is your greatest design, which aspects of that design makes you think it is great?

JC : My greatest design achievement thus far is the digital instrument cluster for the Ford Bronco. This project holds a special place in my heart because it allowed me to apply my skills in automotive UI/UX design to create an immersive and user-centric experience for drivers. What makes this design particularly great is its ability to seamlessly integrate critical vehicle information with intuitive and engaging visuals. From the moment drivers set foot inside the Bronco, they are greeted by a digital dashboard that not only provides essential data like speed and fuel levels but also enhances the overall driving experience. One aspect that I'm especially proud of is the attention to detail in crafting the interface elements. Every icon, gauge, and indicator was meticulously designed to be clear, intuitive, and visually appealing. Whether it's navigating off-road terrain or cruising on the highway, drivers can easily access the information they need without distraction. Moreover, the design incorporates dynamic features such as customizable layouts and adaptive lighting to ensure optimal visibility in any driving conditions. This level of customization allows drivers to tailor the dashboard to their preferences, enhancing both usability and personalization. Overall, the Bronco digital instrument cluster represents the culmination of my passion for automotive design and user experience. It combines cutting-edge technology with thoughtful design principles to deliver a driving experience that is not only functional but also enjoyable and memorable.

DL: How could people improve themselves to be better designers, what did you do?

JC : Continuous improvement is essential for designers to stay relevant and excel in their field. Here are some strategies that I've found effective in my own journey and that I recommend to others looking to enhance their design skills: Never stop learning: Design is an ever-evolving field, so it's crucial to stay updated on the latest trends, technologies, and methodologies. Take courses, attend workshops, and read books and articles to expand your knowledge base. Seek feedback: Don't be afraid to share your work with others and solicit constructive criticism. Feedback from peers, mentors, and clients can provide valuable insights and help you identify areas for improvement. Practice empathy: Design is ultimately about solving problems for people, so developing empathy for your users is paramount. Take the time to understand their needs, motivations, and pain points, and use that knowledge to inform your design decisions. Develop a diverse skill set: While it's important to specialize in certain areas of design, having a broad skill set can make you more versatile and adaptable. Experiment with different tools, techniques, and disciplines to broaden your horizons. Stay organized and disciplined: Good design often requires meticulous attention to detail and effective project management. Develop strong organizational skills and establish workflows that allow you to stay focused and productive. Embrace failure: Not every design will be a success, and that's okay. Learn from your failures, iterate on your designs, and don't be afraid to take risks. Failure is an opportunity for growth and innovation. Collaborate with others: Design is rarely a solitary endeavor, so cultivate strong collaboration skills and learn to work effectively with teammates, clients, and stakeholders. Embrace diverse perspectives and leverage the collective wisdom of your team. By adopting these practices and maintaining a growth mindset, designers can continually improve their skills and ultimately achieve their full potential.

DL: If you hadn’t become a designer, what would you have done?

JC : If I hadn't pursued a career in design, I might have explored other creative fields or industries that align with my interests and skills. One possibility could have been working in the automotive industry in a different capacity, perhaps in engineering or marketing. Alternatively, I've always been passionate about technology and innovation, so I could have pursued a career in software development or entrepreneurship. Regardless of the path I might have taken, I believe my passion for problem-solving and creativity would have remained central to my professional endeavors.

DL: How do you define design, what is design for you?

JC : Design, to me, is the art and science of problem-solving through creativity and innovation. It's not just about making things look aesthetically pleasing, but also about understanding users' needs and creating solutions that enhance their experiences. Design encompasses a wide range of disciplines, from graphic and industrial design to user experience and architectural design. At its core, design is about finding elegant and efficient ways to address challenges and improve the world around us. It's about blending form and function, beauty and utility, to create meaningful and impactful solutions.

DL: Who helped you to reach these heights, who was your biggest supporter?

JC : Throughout my journey as a designer, I've been fortunate to have the support and guidance of many individuals who have played significant roles in shaping my career. My biggest supporter has been my family, who always believed in my passion for design and encouraged me to pursue my dreams. Their unwavering support and encouragement have been the driving force behind my success. Additionally, I've been fortunate to have mentors, colleagues, and friends who have provided invaluable advice, feedback, and inspiration along the way. Their guidance has helped me navigate challenges, grow professionally, and continually strive for excellence in my work.

DL: What helped you to become a great designer?

JC : Becoming a great designer has been a journey filled with continuous learning, dedication, and passion. Several factors have contributed to my growth and success in the field of design. First and foremost, a deep passion for design and a genuine interest in creating meaningful and impactful experiences have been driving forces behind my journey. Additionally, continuous learning and staying updated with the latest trends, technologies, and design methodologies have been crucial. I've invested time in honing my skills, whether through formal education, workshops, online courses, or self-directed learning. Furthermore, surrounding myself with a supportive network of mentors, colleagues, and peers has been invaluable. Learning from others, seeking feedback, and collaborating on projects have provided diverse perspectives and enriched my understanding of design. Lastly, perseverance, resilience, and a willingness to embrace challenges and learn from failures have been essential. Every setback has been an opportunity for growth and refinement, ultimately shaping me into the designer I am today.

DL: What were the obstacles you faced before becoming a design master?

JC : Before reaching a level of proficiency in design, I encountered several obstacles that tested my determination and perseverance. One significant challenge was acquiring the necessary skills and knowledge to excel in the field. Transitioning from a novice to a proficient designer required dedicated effort and continuous learning. Another obstacle was overcoming self-doubt and imposter syndrome. As I navigated through my early career, I often questioned my abilities and felt inadequate compared to established designers. Overcoming these feelings required building confidence in my skills and embracing a growth mindset. Additionally, balancing creativity with practical constraints posed a challenge. Designing within limitations such as budget, technical feasibility, and client expectations demanded creative problem-solving and adaptability. Finally, establishing credibility and gaining recognition in a competitive industry was daunting. Building a portfolio, networking, and showcasing my work effectively were essential steps in overcoming this obstacle. Overall, perseverance, a willingness to learn, and resilience in the face of challenges were instrumental in overcoming these obstacles on my journey to becoming a design master.

DL: How do you think designers should present their work?

JC : Designers should present their work in a clear, concise, and visually engaging manner that effectively communicates their design process, rationale, and outcomes. Here are some key considerations for presenting design work: Visual Representation: Utilize high-quality visuals such as images, renderings, and prototypes to showcase the design. Visuals should accurately represent the design concept and highlight key features. Storytelling: Craft a compelling narrative around the design project, including the problem statement, research insights, design decisions, and outcomes. Presenting the design as a story helps engage the audience and conveys the context behind the work. Contextualization: Provide context for the design by discussing the target audience, market trends, user needs, and project constraints. Understanding the context helps viewers better appreciate the design solution and its relevance. Demonstration: If possible, demonstrate the functionality of the design through interactive prototypes or simulations. This allows stakeholders to experience the design firsthand and understand its usability and functionality. Feedback Incorporation: Be open to feedback and demonstrate how previous feedback has been incorporated into the design iteration. This shows a commitment to continuous improvement and responsiveness to user needs. Clarity and Simplicity: Keep the presentation clear, concise, and easy to follow. Avoid cluttered slides or overly technical language that may confuse or overwhelm the audience. Engagement: Encourage interaction and engagement during the presentation by inviting questions, facilitating discussions, and soliciting feedback. This fosters collaboration and ensures that stakeholders feel involved in the design process. By following these principles, designers can effectively present their work and convey the value of their design solutions to stakeholders, clients, and peers.

DL: What’s your next design project, what should we expect from you in future?

JC : My upcoming design project focuses on the development of Toyota's 24th-generation multimedia system. Building upon previous iterations, this project aims to deliver a seamless and immersive user experience for Toyota vehicle owners worldwide. Expect innovative features, intuitive interfaces, and cutting-edge technology that elevate the in-car digital experience to new heights. Stay tuned for updates on this exciting venture!

DL: What’s your ultimate goal as a designer?

JC : As a designer, my ultimate goal is to make a meaningful impact on people's lives through my work. I aspire to create designs that not only delight and inspire but also address real-world challenges and improve the overall human experience. Whether it's enhancing user interactions in automotive technology or crafting innovative solutions for everyday life, my aim is to contribute positively to society and leave a lasting legacy of thoughtful and impactful design.

DL: What people expect from an esteemed designer such as yourself?

JC : As an esteemed designer, people often expect a few key attributes: Innovation: They look for fresh ideas and groundbreaking solutions that push the boundaries of traditional design. Quality: They expect meticulous attention to detail and a commitment to excellence in every aspect of the design process. User-Centric Approach: They anticipate designs that prioritize the needs and experiences of the end-users, ensuring usability and satisfaction. Consistency: They look for a consistent track record of successful designs and a clear design language that reflects the designer's style and vision. Responsibility: They expect the designer to consider the broader societal and environmental impacts of their work, striving for sustainability and ethical practices. Inspiration: People look to esteemed designers for inspiration and guidance, seeking insights into the creative process and innovative solutions to design challenges. Overall, they expect a designer of high standing to continually innovate, deliver exceptional quality, and positively influence the design industry and society as a whole.

DL: How does design help create a better society?

JC : Design plays a crucial role in creating a better society in several ways: Problem-solving: Designers tackle complex challenges by identifying problems and developing innovative solutions. Whether it's designing sustainable products, improving urban infrastructure, or enhancing healthcare systems, design can address societal issues and improve quality of life. User Experience: Good design prioritizes the needs and experiences of users, making products and services more accessible, intuitive, and enjoyable. By focusing on user-centric design principles, designers can create inclusive solutions that benefit diverse populations and contribute to social equity. Environmental Sustainability: Designers have the power to minimize environmental impact by creating eco-friendly products, buildings, and systems. Sustainable design practices, such as using renewable materials, reducing waste, and optimizing energy efficiency, help mitigate climate change and preserve natural resources for future generations. Social Impact: Design can drive positive social change by addressing pressing issues such as poverty, inequality, and discrimination. Through initiatives like humanitarian design, inclusive design, and community-centered projects, designers can empower marginalized communities, promote social cohesion, and foster a more inclusive society. Cultural Enrichment: Design celebrates cultural diversity and heritage by incorporating elements of art, history, and tradition into creative endeavors. By preserving and promoting cultural identities, design enriches society's collective experience and fosters appreciation for cultural diversity. Overall, design has the potential to shape a better society by addressing complex challenges, improving user experiences, promoting sustainability, driving social change, and celebrating cultural diversity.

DL: What are you currently working on that you are especially excited about?

JC : I'm currently working on an innovative project focused on the next-generation multimedia system for Toyota vehicles. This project is particularly exciting because it aims to redefine the in-car digital experience, enhancing connectivity, convenience, and entertainment for users. We're integrating cutting-edge technologies and user-centric design principles to create a seamless and immersive multimedia platform that will elevate the driving experience for Toyota customers worldwide. I'm thrilled to be part of this endeavor and look forward to seeing the impact of our work on future vehicles.

DL: Which design projects gave you the most satisfaction, why?

JC : One of the design projects that gave me the most satisfaction was the development of the digital dashboard for the Bronco and Bronco Sport vehicles. This project was personally rewarding because it allowed me to contribute to the automotive industry by enhancing the user experience and functionality of these iconic vehicles. I derived immense satisfaction from seeing how our team's efforts translated into tangible improvements in the driving experience for users. The digital dashboard design not only provided drivers with crucial information at their fingertips but also integrated seamlessly with the overall vehicle aesthetic, enhancing the interior ambiance. Moreover, the project presented several challenges that pushed me to expand my skills and creativity. From optimizing the layout of information to ensuring intuitive interaction patterns, every aspect required careful consideration and iteration. Overcoming these challenges and witnessing the final product in action was incredibly fulfilling and reaffirmed my passion for automotive design.

DL: What would you like to see changed in design industry in the coming years?

JC : In the coming years, I would like to see a greater emphasis on sustainability and inclusivity within the design industry. As designers, we have a responsibility to minimize our environmental impact and ensure that our creations are accessible to people from all walks of life. Specifically, I hope to see more widespread adoption of eco-friendly materials and manufacturing processes in design projects. This includes prioritizing renewable resources, reducing waste, and implementing sustainable production methods. By incorporating sustainability into every stage of the design process, we can help mitigate the environmental impact of our work and contribute to a more sustainable future. Additionally, I believe it's crucial for designers to prioritize inclusivity and diversity in their creations. This means designing products, services, and experiences that are accessible to people of all abilities, ages, and backgrounds. By considering the diverse needs and perspectives of users, we can create more inclusive designs that benefit everyone in society. Overall, my hope is to see the design industry evolve towards a more sustainable and inclusive future, where our creations not only enrich lives but also contribute to the greater good of the planet and its inhabitants.

DL: Where do you think the design field is headed next?

JC : n the coming years, I believe the design field will continue to evolve in several key directions. One major trend is the increasing integration of technology into design processes and products. As digital tools become more advanced and accessible, designers will have greater capabilities to create innovative and interactive experiences across various platforms. Another significant shift is the growing emphasis on sustainability and ethical design practices. With increasing awareness of environmental issues and social responsibility, designers are being called upon to create products and solutions that minimize harm to the planet and prioritize ethical production methods. Furthermore, there is a growing recognition of the importance of human-centered design approaches. Designers are increasingly focusing on understanding the needs and preferences of end-users, and incorporating their feedback throughout the design process to create more user-friendly and intuitive experiences. Additionally, I anticipate that there will be continued exploration and experimentation with new materials, fabrication techniques, and design aesthetics. As designers push the boundaries of traditional design practices, we can expect to see more innovative and boundary-pushing creations emerge in the coming years. Overall, the design field is poised for continued growth and innovation, driven by advancements in technology, a focus on sustainability and ethics, and a commitment to creating impactful and user-centric solutions.

DL: How long does it take you to finalize a design project?

JC : The duration of finalizing a design project can vary significantly depending on various factors such as the complexity of the project, the scope of work involved, and the specific requirements of the client or stakeholders. In my experience, large-scale projects such as designing automotive multimedia systems can take anywhere from several months to a few years to reach completion. On the other hand, smaller creative projects, like personal design explorations or concept designs, may take only a few weeks to finalize. Regardless of the project's size or scope, I prioritize thorough research, iterative design processes, and collaboration with stakeholders to ensure that the final design meets the highest standards of quality and functionality. Additionally, I remain flexible and adaptable throughout the design process, allowing for adjustments and refinements as needed to achieve the desired outcome. Ultimately, my goal is to deliver designs that not only meet the project requirements but also exceed expectations in terms of creativity, functionality, and user experience.

DL: When you have a new design project, where do you start?

JC : When embarking on a new design project, my approach typically begins with a comprehensive understanding of the project requirements, objectives, and target audience. Here's a breakdown of my typical process: Project Briefing: I start by thoroughly reviewing the project brief, discussing with stakeholders, and clarifying any ambiguities or uncertainties. Understanding the project scope, goals, and constraints is essential for setting the right direction. Research and Analysis: Next, I conduct extensive research to gather insights into the industry, market trends, user preferences, and competitors' offerings. This research phase helps me identify opportunities, challenges, and user needs that will inform the design direction. User-Centered Design: With a clear understanding of the project context, I prioritize user-centered design principles. This involves creating user personas, journey maps, and conducting usability testing to ensure that the design meets users' needs and preferences. Concept Development: Based on the research findings and user insights, I brainstorm and sketch out multiple design concepts. These initial concepts serve as a starting point for exploration and refinement, allowing me to explore different ideas and approaches. Iterative Design Process: I believe in an iterative design process, where I create prototypes or mockups to visualize and test the design concepts. Feedback from stakeholders and users is incorporated iteratively, allowing for continuous improvement and refinement. Collaboration and Feedback: Throughout the design process, I collaborate closely with stakeholders, including clients, developers, and other team members. Regular feedback sessions and design reviews help ensure alignment and address any concerns or revisions promptly. Finalization and Delivery: Once the design has been thoroughly vetted and refined, I finalize the deliverables, which may include high-fidelity prototypes, design specifications, and documentation. I ensure that the final design meets the project requirements and is ready for implementation. By following this structured approach, I aim to create designs that not only meet the project objectives but also exceed expectations in terms of functionality, usability, and aesthetics.

DL: What is your life motto as a designer?

JC : As a designer, my life motto is "Design with Purpose and Passion." This motto encapsulates my approach to design, emphasizing the importance of creating meaningful and impactful solutions driven by a deep sense of purpose and fueled by passion. Designing with purpose means understanding the context, needs, and aspirations of the users and stakeholders involved. It involves aligning design decisions with overarching goals and objectives, whether it's enhancing user experience, solving a specific problem, or driving innovation in the industry. Passion fuels my creative process and drives me to push boundaries, explore new ideas, and continuously strive for excellence in my work. It inspires me to approach each project with enthusiasm, creativity, and a commitment to making a difference through design. By embracing this motto, I aim to not only create aesthetically pleasing designs but also to make a positive impact on people's lives, society, and the world at large. It serves as a guiding principle that motivates me to pursue excellence and drive positive change through my design endeavors.

DL: Do you think design sets the trends or trends set the designs?

JC : In the dynamic world of design, it's often a symbiotic relationship between setting trends and being influenced by them. Design has the power to shape culture, influence behavior, and anticipate emerging needs and desires. At the same time, trends in technology, culture, fashion, and society can inspire and inform design decisions. Designers have the opportunity to innovate and create new trends by pushing boundaries, challenging conventions, and anticipating future needs. They can introduce fresh concepts, materials, and approaches that resonate with audiences and catalyze change within industries. However, designers also draw inspiration from existing trends, cultural movements, and societal shifts. They observe and analyze patterns in consumer behavior, technological advancements, and global events to inform their design processes and ensure relevance and resonance with their target audience. Ultimately, the relationship between design and trends is dynamic and multifaceted. Designers have the power to both shape and respond to trends, leveraging their creativity, insight, and expertise to drive innovation and create impactful solutions.

DL: What is the role of technology when you design?

JC : Technology plays a pivotal role in the design process, enabling designers to explore, create, and realize their visions in ways that were previously unimaginable. Here's how technology influences my design process: Visualization and Prototyping: Digital tools allow me to create detailed visualizations and prototypes of my designs, providing a clear understanding of how the final product will look and function. From computer-aided design (CAD) software to virtual reality (VR) and augmented reality (AR) tools, technology enhances my ability to iterate and refine designs efficiently. Collaboration and Communication: Technology facilitates collaboration with team members, clients, and stakeholders, regardless of geographical location. Through online project management platforms, video conferencing, and cloud-based document sharing, I can communicate ideas, gather feedback, and coordinate with others seamlessly. Research and Inspiration: The internet and digital libraries offer a vast repository of design inspiration, trends, and resources at my fingertips. Whether I'm conducting user research, exploring new materials, or studying emerging technologies, technology accelerates the research phase of my design process and keeps me informed about the latest developments in the field. Automation and Efficiency: Automation tools streamline repetitive tasks and administrative duties, allowing me to focus more on creative problem-solving and innovation. Whether it's generating design variations, performing simulations, or analyzing data, technology enhances efficiency and productivity in my workflow. Accessibility and Inclusivity: Technology plays a crucial role in making design more accessible and inclusive. From designing user interfaces with accessibility features to leveraging inclusive design principles, technology enables me to create products and experiences that cater to diverse user needs and preferences. Overall, technology serves as a powerful enabler in my design practice, empowering me to push boundaries, collaborate effectively, and deliver impactful solutions that meet the evolving needs of users and society.

DL: What kind of design software and equipment do you use in your work?

JC : In my work, I utilize a variety of design software and equipment to bring my ideas to life and ensure efficient workflow. Here are some of the key tools I use: Computer-Aided Design (CAD) Software: CAD software like Autodesk AutoCAD, SolidWorks, and CATIA enable me to create precise 2D and 3D models of designs, facilitating detailed visualization and prototyping. Graphic Design Software: Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, is indispensable for graphic design tasks such as creating logos, illustrations, and marketing materials. Prototyping and Wireframing Tools: Tools like Sketch, Adobe XD, and Figma are invaluable for creating interactive prototypes, wireframes, and user interface designs, allowing me to iterate and refine digital designs with ease. 3D Modeling and Rendering Software: For intricate 3D modeling and realistic rendering, I rely on software such as Autodesk Maya, Blender, and KeyShot, which help me visualize designs in lifelike environments. Project Management Platforms: Tools like Trello, Asana, and Jira help me organize tasks, track progress, and collaborate with team members effectively, ensuring projects stay on schedule and within budget. Virtual Reality (VR) and Augmented Reality (AR) Tools: VR and AR tools like Unity and Unreal Engine enable me to create immersive experiences and visualize designs in real-world contexts, offering valuable insights into user interactions and spatial relationships. High-Performance Workstation: A powerful workstation equipped with high-end processors, graphics cards, and ample memory is essential for running resource-intensive design software and handling complex design projects efficiently. Tablet and Stylus: A graphics tablet with a pressure-sensitive stylus, such as Wacom Intuos or iPad Pro with Apple Pencil, enhances my digital drawing and sketching capabilities, allowing for more natural and precise input. By leveraging these software and equipment, I can effectively translate my ideas into tangible designs, collaborate with stakeholders, and deliver high-quality solutions that meet the needs of users and clients.

DL: What is the role of the color, materials and ambient in design?

JC : Color, materials, and ambient elements play crucial roles in design, influencing user perception, emotion, and overall experience. Here's how they contribute to the design process: Color: Color is a powerful tool for conveying mood, evoking emotions, and establishing brand identity. Different colors evoke different psychological responses; for example, warm colors like red and orange can create a sense of energy and excitement, while cool colors like blue and green can evoke calmness and serenity. In design, color palettes are carefully chosen to communicate specific messages, create visual hierarchy, and enhance user engagement. Additionally, color theory principles such as contrast, harmony, and saturation are employed to ensure effective communication and aesthetic appeal. Materials: The choice of materials in design significantly impacts the look, feel, and functionality of a product or space. From natural materials like wood and stone to synthetic materials like plastics and metals, each material has unique properties that influence its durability, texture, and aesthetic appeal. Designers carefully select materials based on factors such as performance requirements, sustainability goals, and user preferences. Moreover, the tactile qualities of materials can enhance user interaction and tactile experiences, contributing to the overall sensory appeal of the design. Ambient Elements: Ambient elements, including lighting, sound, and environmental factors, contribute to the atmosphere and ambiance of a space. Lighting design, for example, can create focal points, highlight architectural features, and set the mood for different activities. Similarly, sound design influences user experience in multimedia applications, retail environments, and public spaces, affecting mood, behavior, and perception. Additionally, environmental factors such as temperature, humidity, and airflow impact comfort and well-being, influencing user satisfaction and productivity. Overall, the strategic integration of color, materials, and ambient elements in design allows designers to create immersive, memorable, and impactful experiences that resonate with users on both a functional and emotional level.

DL: What do you wish people to ask about your design?

JC : I appreciate when people inquire about the thought process and rationale behind my designs. Here are some questions I wish people would ask: What inspired this design?: Understanding the inspiration behind a design can provide valuable insight into its concept and meaning. How does this design address specific user needs?: Delving into the user-centered aspects of a design can shed light on its functionality and usability. What challenges did you encounter during the design process?: Exploring the challenges faced during design development can highlight the complexities and nuances involved in bringing a concept to fruition. Can you walk me through your design decisions?: A deeper dive into the decision-making process behind design choices can offer clarity on design principles, aesthetics, and problem-solving strategies. How does this design contribute to a larger societal or environmental context?: Examining the broader impact of a design beyond its immediate use can spark discussions about sustainability, social responsibility, and ethical considerations. What future advancements or iterations do you envision for this design?: Exploring the potential evolution of a design can open up dialogue about innovation, trends, and emerging technologies shaping the design landscape. Overall, I welcome inquiries that delve into the creative process, user-centric approach, and broader implications of my designs, as these conversations often lead to deeper insights and meaningful discussions.

DL: When you see a new great design or product what comes into your mind?

JC : When I encounter a new and exceptional design or product, several thoughts usually come to mind: Inspiration: Great designs often spark inspiration and admiration. I appreciate the creativity, ingenuity, and attention to detail that went into crafting the product. Innovation: I'm intrigued by innovative solutions and novel approaches to design challenges. It prompts me to consider how the design pushes boundaries and breaks new ground in its respective field. Functionality: I assess the functionality and usability of the design. A well-designed product seamlessly integrates form and function to enhance the user experience, which I find particularly impressive. Aesthetic Appeal: I admire the aesthetic appeal of the design, including its visual harmony, balance, and coherence. Aesthetics play a crucial role in capturing attention and evoking emotional responses. Problem-solving: I analyze how the design addresses specific needs or solves particular problems. Effective designs offer practical solutions that improve people's lives or enhance their interactions with the world around them. Potential Impact: I consider the potential impact of the design on society, culture, and the environment. Great designs have the power to inspire change, provoke thought, and shape our collective experiences. Overall, encountering a new great design or product stimulates my curiosity, fuels my creativity, and reinforces my passion for design excellence.

DL: Who is your ideal design partner? Do you believe in co-design?

JC : My ideal design partner is someone who shares a similar vision, passion, and commitment to excellence in design. Collaboration is key in the creative process, and I believe in the power of co-design to leverage diverse perspectives, skills, and experiences. A great design partner is someone who: Complements Skills: They bring complementary skills and expertise to the table, enriching the design process with their unique insights and abilities. Shares Values: They share similar values and principles regarding design integrity, user-centricity, and sustainability, aligning our efforts towards a common goal. Effective Communicator: They are an effective communicator, capable of articulating ideas, providing constructive feedback, and fostering open dialogue throughout the design process. Collaborative Spirit: They possess a collaborative spirit, valuing teamwork, cooperation, and mutual respect in working towards shared objectives. Innovative Thinker: They are an innovative thinker, willing to explore new ideas, experiment with different approaches, and push the boundaries of conventional design. Adaptable and Flexible: They are adaptable and flexible, able to navigate challenges, pivot when necessary, and iterate on design concepts to achieve the best outcomes. Co-design fosters creativity, encourages exploration, and promotes inclusivity by harnessing the collective intelligence and creativity of diverse stakeholders. By collaborating with others, we can amplify our impact, generate more innovative solutions, and create designs that resonate with a broader audience.

DL: Which people you interacted had the most influence on your design?

JC : Several individuals have had a significant influence on my design journey, shaping my perspective, inspiring my creativity, and guiding my professional growth. Among them, my mentors, colleagues, collaborators, and clients stand out as key influencers who have imparted invaluable lessons and insights throughout my career. Mentors: My mentors have provided guidance, wisdom, and mentorship, offering invaluable advice, sharing their expertise, and challenging me to push the boundaries of my creativity. Their mentorship has been instrumental in shaping my design philosophy, refining my skills, and nurturing my professional development. Colleagues and Collaborators: Working closely with talented colleagues and collaborators has been a source of inspiration and motivation. Their diverse perspectives, innovative ideas, and collaborative spirit have enriched my design process, fostering creativity, and driving innovation. Clients and Users: Interacting with clients and users has provided valuable insights into their needs, preferences, and pain points, informing my design decisions and ensuring that my solutions are user-centric and impactful. Their feedback, challenges, and real-world experiences have inspired me to continuously strive for excellence in my designs. Design Community: Engaging with the broader design community through conferences, workshops, and online forums has exposed me to new ideas, trends, and best practices in design. Networking with fellow designers, attending design events, and participating in design competitions have expanded my horizons, fostered collaboration, and fueled my passion for design. Overall, the diverse array of individuals I have interacted with, from mentors and colleagues to clients and users, has played a crucial role in shaping my design journey, influencing my design philosophy, and driving my pursuit of excellence in design.

DL: Which books you read had the most effect on your design?

JC : Several books have profoundly influenced my design journey, offering valuable insights, inspiration, and knowledge that have shaped my design philosophy and approach. Here are a few notable ones: "The Design of Everyday Things" by Don Norman: This seminal book explores the principles of user-centered design, emphasizing the importance of intuitive and user-friendly products. It has fundamentally changed my perspective on design, highlighting the significance of understanding user behavior and designing for human needs. "Creative Confidence" by Tom Kelley and David Kelley: This book delves into the concept of creative confidence, encouraging readers to embrace their innate creativity and overcome self-doubt. It has inspired me to take bold risks, explore new ideas, and approach design challenges with confidence and innovation. "Change by Design" by Tim Brown: As the CEO of IDEO, Tim Brown offers insights into the principles of design thinking and its transformative potential in driving innovation. This book has expanded my understanding of design as a problem-solving tool and a catalyst for positive change in society. "Sapiens: A Brief History of Humankind" by Yuval Noah Harari: While not directly about design, this thought-provoking book provides a fascinating exploration of human history and evolution. It has deepened my appreciation for the interconnectedness of human experience and the role of design in shaping our collective future. "Thinking, Fast and Slow" by Daniel Kahneman: This book explores the cognitive biases and decision-making processes that influence human behavior. It has informed my approach to designing user experiences, emphasizing the importance of understanding the complexities of human psychology in design. These books, among others, have been instrumental in broadening my perspective, stimulating my creativity, and deepening my understanding of design's role in shaping the world around us.

DL: How did you develop your skills as a master designer?

JC : Developing my skills as a master designer has been a journey of continuous learning, exploration, and growth. Here are some key factors that have contributed to my development: Formal Education: Pursuing formal education in design provided me with a strong foundation in design principles, theory, and techniques. My academic training equipped me with essential skills such as visual communication, problem-solving, and critical thinking, laying the groundwork for my career as a designer. Hands-On Experience: Actively engaging in real-world design projects allowed me to apply theoretical knowledge to practical scenarios. Through internships, freelance work, and collaborative projects, I gained hands-on experience in various aspects of design, honing my skills and learning from real-world challenges and feedback. Continuous Learning: Design is a dynamic field that constantly evolves with new technologies, trends, and methodologies. I have cultivated a habit of continuous learning, staying updated on industry developments, attending workshops, seminars, and online courses, and seeking inspiration from fellow designers and thought leaders. Mentorship and Collaboration: Seeking guidance from experienced mentors and collaborating with talented peers have been invaluable in my growth as a designer. Learning from the experiences and insights of seasoned professionals, receiving constructive feedback, and engaging in collaborative projects have broadened my perspective and enriched my skill set. Experimentation and Innovation: Embracing a spirit of experimentation and innovation has allowed me to push the boundaries of conventional design and explore new possibilities. I continuously challenge myself to think creatively, explore unconventional ideas, and experiment with emerging technologies and techniques to push the envelope of design innovation. Feedback and Reflection: Soliciting feedback from clients, colleagues, and users and reflecting on my work critically have been crucial in refining my design skills. I actively seek constructive criticism, analyze the strengths and weaknesses of my designs, and iterate based on feedback to continually improve and evolve as a designer. Overall, mastering the art of design requires a combination of education, experience, curiosity, and a relentless pursuit of excellence. By embracing lifelong learning, seeking mentorship, fostering creativity, and embracing challenges, I strive to continually enhance my skills and make meaningful contributions to the field of design.

DL: Irrelative of time and space, who you would want to meet, talk and discuss with?

JC : If I had the opportunity to meet, talk, and discuss with anyone irrelative of time and space, I would choose Leonardo da Vinci. His unparalleled genius and multifaceted talents encompassed not only art and design but also science, engineering, anatomy, and philosophy. I am fascinated by his innovative thinking, insatiable curiosity, and visionary approach to creativity. Meeting Leonardo da Vinci would be an extraordinary opportunity to gain insights into his creative process, glean wisdom from his vast knowledge and experiences, and explore the intersection of art and science. I would love to engage in discussions about his groundbreaking inventions, visionary artworks, and philosophical musings, delving into the depths of his mind to uncover the secrets behind his timeless masterpieces. Moreover, conversing with Leonardo da Vinci would offer a unique perspective on the interconnectedness of disciplines and the importance of interdisciplinary thinking in fostering creativity and innovation. His holistic approach to problem-solving and his ability to seamlessly blend art and science continue to inspire and influence generations of artists, designers, scientists, and thinkers. In essence, meeting Leonardo da Vinci would not only be a once-in-a-lifetime opportunity to engage with a true Renaissance polymath but also a transformative experience that could shape my understanding of creativity, innovation, and the limitless potential of the human mind.

DL: How do you feel about all the awards and recognition you had, is it hard to be famous?

JC : Receiving awards and recognition for my work as a designer is truly humbling and gratifying. It serves as validation of the effort, passion, and dedication I've invested in my craft over the years. While it's undoubtedly fulfilling to be acknowledged for my contributions to the design industry, I don't view fame or recognition as the ultimate goal. Instead, I see awards and accolades as milestones along the journey of continuous growth and improvement. They inspire me to push the boundaries of creativity, to strive for excellence in every project, and to make meaningful contributions to the design community and society as a whole. That said, fame, like any form of recognition, comes with its challenges. It can bring increased scrutiny, pressure, and expectations. However, I believe it's essential to stay grounded, focused on my passion for design, and committed to maintaining the integrity of my work. Ultimately, while fame may open doors and provide opportunities, it's the love for design and the desire to make a positive impact that drives me forward, regardless of external recognition.

DL: What is your favorite color, place, food, season, thing and brand?

JC : As a designer, I find inspiration in a variety of colors, places, foods, seasons, things, and brands. However, if I were to choose favorites: Color: I'm drawn to the versatility and depth of blue, particularly shades reminiscent of the ocean or the sky. Blue evokes a sense of calmness and serenity while also conveying strength and stability. Place: I have a special fondness for coastal areas, where the meeting of land and sea creates a dynamic and captivating landscape. Places like coastal towns or seaside cliffs offer a sense of tranquility and inspiration. Food: I appreciate the complexity and richness of flavors in sushi, which combines fresh seafood, rice, and seaweed in elegant and artful presentations. The precision and craftsmanship involved in sushi-making resonate with my approach to design. Season: I enjoy the vibrant colors and crisp air of autumn. The changing foliage, cozy sweaters, and pumpkin-spiced treats create a warm and inviting atmosphere that fuels my creativity. Thing: I'm fascinated by the intricate design and engineering of mechanical watches. The blend of craftsmanship, precision, and timeless aesthetics in watchmaking reflects the principles I value in design. Brand: Apple stands out to me as a brand that embodies innovation, simplicity, and elegance in its design philosophy. From its products to its retail spaces, Apple consistently delivers seamless experiences that prioritize user-centered design. These favorites inspire me in my design journey, influencing my approach to creating meaningful and impactful experiences for users.

DL: Please tell us a little memoir, a funny thing you had experienced as a designer?

JC : One amusing anecdote that comes to mind happened during a brainstorming session for a new automotive UI/UX project. As we were discussing potential features and interface designs, one of my colleagues, known for his quick wit, made a lighthearted comment about the challenges of designing for autonomous vehicles. He quipped, "Designing for self-driving cars is like teaching a teenager to drive: you want to give them freedom, but you also need to set clear boundaries and keep an eye on them at all times!" The room erupted into laughter as we all appreciated the clever analogy. It served as a reminder of the complexities inherent in designing for emerging technologies, balancing innovation with safety and user trust. Despite the serious nature of our work, moments like these added levity to our creative process and strengthened our team dynamic.

DL: What makes your day great as a designer, how do you motivate yourself?

JC : As a designer, what truly makes my day great is the opportunity to tackle creative challenges and see my ideas come to life. Each day brings new opportunities to innovate, problem-solve, and collaborate with talented colleagues, which keeps me motivated and inspired. To stay motivated, I often start my day by setting clear goals and priorities, visualizing the outcomes I hope to achieve. I draw inspiration from diverse sources, whether it's exploring nature, immersing myself in art and design exhibitions, or simply engaging in stimulating conversations with fellow designers. Additionally, I find that maintaining a positive mindset and embracing a growth-oriented attitude helps me navigate through any obstacles or setbacks that may arise. Celebrating small victories along the way and recognizing the progress I've made keeps me motivated and energized to continue pushing the boundaries of design excellence. As a designer, what truly makes my day great is the opportunity to tackle creative challenges and see my ideas come to life. Each day brings new opportunities to innovate, problem-solve, and collaborate with talented colleagues, which keeps me motivated and inspired. To stay motivated, I often start my day by setting clear goals and priorities, visualizing the outcomes I hope to achieve. I draw inspiration from diverse sources, whether it's exploring nature, immersing myself in art and design exhibitions, or simply engaging in stimulating conversations with fellow designers. Additionally, I find that maintaining a positive mindset and embracing a growth-oriented attitude helps me navigate through any obstacles or setbacks that may arise. Celebrating small victories along the way and recognizing the progress I've made keeps me motivated and energized to continue pushing the boundaries of design excellence.

DL: When you were a little child, was it obvious that you would become a great designer?

JC : As a child, I was deeply passionate about creativity and had a natural curiosity for the world around me. While it wasn't necessarily obvious that I would become a great designer at that young age, my fascination with art, technology, and problem-solving hinted at my future path. I spent countless hours drawing, building, and experimenting with various materials, often losing myself in imaginative projects and design challenges. Looking back, those formative experiences laid the foundation for my journey into the world of design. As I grew older, my interests continued to evolve, leading me to pursue formal education in design and immerse myself in various design disciplines. While the path to becoming a great designer is never predetermined, I believe that my early curiosity and passion for creativity played a significant role in shaping my trajectory in the design field.

DL: What do you think about future; what do you see will happen in thousand years from now?

JC : Predicting the future, especially on such a vast timescale, is inherently speculative and uncertain. However, looking ahead, I envision a future marked by profound advancements in technology, science, and human society. In a thousand years from now, I believe humanity will have achieved remarkable feats in space exploration, colonization, and potentially even interstellar travel. Our understanding of the universe and our place within it will have expanded exponentially, leading to new discoveries and insights that challenge our current understanding of reality. On Earth, I anticipate significant progress in areas such as renewable energy, sustainable living, and environmental conservation. With the growing urgency of climate change, I hope to see concerted global efforts to address environmental challenges and create a more harmonious relationship between humanity and the natural world. Technological innovation will continue to accelerate, revolutionizing every aspect of our lives. From artificial intelligence and robotics to biotechnology and nanotechnology, the possibilities are boundless. However, with these advancements come ethical and societal considerations that will need to be carefully navigated. Culturally, I imagine a world that celebrates diversity, inclusivity, and collaboration. With the rise of interconnectedness through technology, borders will become increasingly porous, fostering greater understanding and empathy among people from different backgrounds and cultures. Of course, the future is uncertain, and there will undoubtedly be challenges and obstacles along the way. However, by embracing innovation, compassion, and cooperation, I believe we can create a future that is brighter, more equitable, and filled with endless possibilities.