Xue Wang

LEGENDARY INTERVIEW

Design Legends ("DL") had the distinct honour to interview legendary designer Xue Wang ("XW") for their original perspective and innovative approach to design as well as their creative lifestyle, we are very pleased to share our interview with our distinguished readers.

DL: Could you please tell us a bit about your design background and education?

XW : I was born in China and I have developed a strong interest in art since I was very young. In university, I studied visual communication. After graduating from university, I studied for a master's degree in digital and multimedia communication at the University of Saint-Denis in Paris. I have accumulated work experience in Publicis and TBWA, and participated in the website design of many famous brands, such as Cartier, Lewis, McDonald's, Nissan, Guerlain, Nike, etc. All of these laid the foundation for me to become a paper designer

DL: What motivates you to design in general, why did you become a designer?

XW : I have loved all colorful and interesting things since I was a child, and have a variety of ideas. Later, I studied painting. I also majored in visual communication multimedia design during the university and master's period. Becoming a paper art designer is really an accidental opportunity. In 2016, I was looking for pictures on the Internet and I came across paper art like quilling by chance. I was deeply attracted by this form of artistic expression and found that Paper is a material full of infinite possibilities. It can be hard or soft, and then I start to explore and practice myself, and slowly walk out of my own paper art path.

DL: Did you choose to become a designer, or you were forced to become one?

XW : I choose to become a designer by myself, because I really love this Interesting profession.

DL: What should young designers do to become a design legend like you?

XW : art is everywhere. Not only artists can do art, but good works of art must be able to touch people's hearts and resonate. Sometimes our sleepy imagination is often suppressed in daily life and needs to be awakened by art. Art is not repetition, but requires innovation, challenge and exploration to discover another fantasy, wonderful, spiritual enjoyment world outside of daily life. Design is to solve and facilitate various problems in human life, so design should not just create beautiful objects. Of course, design requirements also include aesthetics, but people should not put the cart before the horse. For those who really love artistic creation, this is a very difficult way but full of fun and happiness. In order to make a good work of art, they must firmly believe in their pursuit, maintain curiosity about the world, maintain the spirit of thinking and continuous exploration. Nature is the environment where I most often feel art, there are no artificial colors, everything is natural, and she hopes to stick to her artistic dream forever and never give up.

DL: If you hadn’t become a designer, what would you have done?

XW : I may become a professional bass player, because I have played bass since I was sixteen and participated in band performances. I love music very much. We have participated in many concerts.

DL: What helped you to become a great designer?

XW : Since I grew up in China and studied and lived in France for more than ten years, I was inspired by the fusion and collision of traditional Chinese culture and modern Western culture. I like to play the guitar, write calligraphy, study Yin-Yang Tai Chi, travel, read, and in-depth Thinking, maintaining a high degree of curiosity about the world, like trying new things, and communicating with people from different cultural backgrounds, these things have brought me a lot of inspiration and imagination. For people who truly love artistic creation, I think this is a very hard road but full of fun and happiness, In order to make good works of art, we must firmly believe in our pursuits, maintain curiosity about the world, maintain the habit of thinking and constant exploration.