Peter Rattle for CUS (Vic) Pty Ltd

LEGENDARY INTERVIEW

Design Legends ("DL") had the distinct honour to interview legendary designer Peter Rattle for CUS (Vic) Pty Ltd ("PRFC(PL") for their original perspective and innovative approach to design as well as their creative lifestyle, we are very pleased to share our interview with our distinguished readers.

DL: Could you please tell us a bit about your design background and education?

PRFC(PL : I started my career as a professional Civil Engineer working in the Mining sector. From there I moved into the manufacturing industry, predominately Carpets both building machinery as well as designing products. As I have always been a hands on person it was an easy progression to the Commercial Furniture Industry where every project and the Clients needs are different.

DL: What motivates you to design in general, why did you become a designer?

PRFC(PL : To manufacture a range of products that are both fit for purpose and add an aesthetic benefit.

DL: Did you choose to become a designer, or you were forced to become one?

PRFC(PL : No, it was a gradual progression from different business sectors that lead me to this area.

DL: What do you design, what type of designs do you wish to design more of?

PRFC(PL : Most of our designs are based around various types of furniture, but we are always striving to do a little more each time so that the eventual product has a wow factor.

DL: What should young designers do to become a design legend like you?

PRFC(PL : They need to have patience with a touch of perseverance, as it will take time.

DL: What distinguishes between a good designer and a great designer?

PRFC(PL : Listening to the Client and understanding their needs and outcomes.

DL: What makes a good design a really good design, how do you evaluate good design?

PRFC(PL : A product that goes beyond what is normally expected.

DL: What is the value of good design? Why should everyone invest in good design?

PRFC(PL : Value for money but with an in-built quality.

DL: What would you design and who would you design for if you had the time?

PRFC(PL : Tough question, and that design is still out their.

DL: What is the dream project you haven’t yet had time to realize?

PRFC(PL : All our projects are completely different and I am still looking for another Dream Project.

DL: What is your secret recipe of success in design, what is your secret ingredient?

PRFC(PL : The secret recipe is to create a special empathy to what is required and built on that useing the senses of sight and touch.

DL: What is your greatest design, which aspects of that design makes you think it is great?

PRFC(PL : The University of Melbourne Arts West Building in which we won a Golden A 'Design Award some years ago.

DL: If you hadn’t become a designer, what would you have done?

PRFC(PL : I would probably still be in the Mining Sector.